Thee European Commission launched GREEN ASSIST, the Green Advisory Service for Sustainable Investments Support. Funded with EUR 30 million from the LIFE Programme, GREEN ASSIST helps beneficiaries to prepare green or greener investment projects, across diversified sectors, for instance by integrating nature-based solutions or circular economy principles.

Available as of today, GREEN ASSIST will provide free, easy-to-access, tailor-made advisory services to those beneficiaries looking for help to invest in environmental priorities and green their projects, and to achieve tangible benefits from better integrating environmental considerations. Project promoters and/or their investment teams, financial institutions and their intermediaries will be able to count on the services of experts registered on a roster of experts to support them in developing their projects even at an early stage (i.e. capacity building, project design, pre-investment phase, etc.).

Examples of typical advisory services expected to be offered by GREEN ASSIST cover green investments and supporting activities such as nature and biodiversity restoration, flood protection and climate change adaptation, sustainable development of urban, rural, coastal, offshore areas and pollution prevention. On top of this, GREEN ASSIST can also contribute to the greening and environmental mainstreaming of non-environmental sectors such as transport, energy and agriculture.

The initiative has been launched on 9th November in Rimini (Italy) at Ecomondo 2022, a key event in Europe and the Mediterranean for technological and industrial innovation in the circular economy sector, with thousands of visitors from all over Europe.

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Source: European Commission I CINEA (